This hot news boosted Vinco Ventures, Inc.’s (BBIG) stock in the morning session today

January 21, 2021, Vinco Ventures, Inc. (BBIG) stock price roared in the early trading session today. Vinco Venturesis an M&A firm poised and ready to maximize the digital commerce and consumer brand space through an acquisition strategy. The company’s strategy centers on growing the acquisitions through targeted traffic and consumer content. Vinco’s stock shot up almost 424.04% from the previous close price of $1.54 to $8.07.

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What exactly happened behind this rush…

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The Merger Agreement between Vinco Ventures and ZASH Global Media and Entertainment Corporation, a United States-based entertainment, content, and distribution company, paves the way for exciting development within its ecosystem in live-streaming content, video-sharing, distribution, and production.

The ZASH team brings together media disruptor and financier Ted Farnsworth, Music.ly TikTok and Triller innovator, User Generated Content (UGC) expert Jaeson Ma, and consumer targeting expert Vincent Butta. The Company is seeking out various media, entertainment, and entertainment-focused technology companies. Their purpose is to invest, acquire, and merge them to create a “Virtual Hollywood” that is the future of media. By leveraging cutting edge analytics and distribution channels, ZASH helps content creators and publishers reach the right audience at the right place at the right time.

More than 2 billion videos have been viewed on the Company’s proprietary Influencer Platform. We’re on the verge of breaking the ground in the video distribution industry, said Brian McFadden, Chief Strategy Officer.

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Summary

Covid-19 had the most significant effect on tourism and leisure. Tourism flourished up to February 2020. Since Covid-19, most of the leisure and travel industry has seen a deep decline in demand, though it has been slowly climbing back up, it is still nowhere near the levels before Covid-19. Nevertheless, the Streaming industry flourished during this period and will thrive during this lockdown era.

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