Dun & Bradstreet (DNB): Bullish Stock Trend Following New Capability Announcement

After the recent announcement of new capabilities, Dun & Bradstreet Holdings, Inc. (NYSE: DNB) experienced a notable surge in its stock performance. The company’s shares demonstrated a bullish trend, rising by 14.87% and concluding the weekend session at $11.82.

Introduction of SmartMail AI and SmartSearch AI

Dun & Bradstreet (DNB) has unveiled its latest Generative Artificial Intelligence (Gen AI) innovations: SmartMail AI and SmartSearch AI. These advancements, integrated into D&B Hoovers—the company’s premier sales intelligence solution—mark an expansion of the company’s existing Gen AI solutions introduced over the past year.

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The SmartMail AI and SmartSearch AI functionalities enhance sales prospecting and lead generation across various channels. They offer improved targeting and personalization, resulting in more intelligent customer interactions and a seamless experience for sales and marketing teams.

Enhanced Productivity and User Engagement

Client feedback indicates significant improvements in productivity, process simplification, and market speed. Presently, around 4,000 customers are utilizing these new AI-powered features, reflecting both Dun & Bradstreet’s strong client engagement and its commitment to innovation.

These advancements are built upon AiBE, Dun & Bradstreet’s core architecture designed for rapid development and deployment of new solutions. The introduction of SmartMail AI and SmartSearch AI represents a critical step forward in enhancing sales and marketing experiences, delivering measurable benefits for businesses.

Optimizing Outreach and Targeting

Reaching the right buyers at the optimal time with the most relevant offers is crucial. D&B Hoovers SmartMail AI and SmartSearch AI empower sales and marketing teams to act swiftly and effectively, leveraging trusted insights across an extensive business and contact data network.

SmartMail AI facilitates streamlined outreach through automated messaging targeted at high-potential contacts. This productivity-enhancing tool employs AI-optimized messaging for personalized content creation, including emails tailored to individual prospects and customers. It utilizes personalized inputs and adjusts language and tone in up to 19 global languages, preparing messages for direct dispatch from the sender’s email application.

Meanwhile, SmartSearch AI acts as an AI-powered chat assistant, enabling users to swiftly generate targeted lists of companies and contacts based on criteria such as location, industry, and company size. This interactive feature ensures precise audience targeting, enhancing reach and response rates while simplifying the identification of actionable opportunities.

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