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Groupon Inc Common Stock (GRPN) stock faced fluctuation on Thursday?

Groupon Inc Common Stock (GRPN) stock started the Thursday, May 3, 2021, trading session by losing 3.59% to close at $48.94 per share. Later, in the after-market session, GRPN performed well and gained 6.97% to close the day at $52.35 per share.

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GRPN shares have gained 118.48% over the last 12 months, and they have shed 6.94% in the past week. Over the past three months, the stock has risen 35.23%, while over the past six months, it has soared 137.23%.


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Financial results announcement

On May 6, 2021, Groupon Inc reported its financial results for the first quarter of 2021, which ended March 31, 2021.

Q1 2021 financial highlights

New personalized user experience

On May 4, 2021, Groupon announced a new user experience, reimagined UX, designed to bring the company’s new inventory offerings to the forefront, drive more engagement of customers and retain more customers. The reimagined UX follows Groupon’s successful launch of a growth strategy to expand and improve inventory and includes personalized recommendations, streamlined search, and buy-it-again features.

Groupon is already running a four-week So #@$%ing Ready campaign aimed at connecting local merchants with consumers looking to get back to some sense of normality.

Mother’s Day Campaign

Groupon launched a new campaign on Mother’s Day to help families make up for lost time together due to the pandemic.

Recently, Groupon did a survey and according to that survey, the average person missed out on nearly a month (28 days) of quality time with their mom as a result of the pandemic.

80% of respondents in the survey said that they plan to use the occasion as an opportunity to make up for lost time and build new memories with their moms.

The special Mother’s Day offers are available on the Groupon website so please visit the website for the latest offers.

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Conclusion

Groupon share price went up in the after-hours due to financial results announcement after market closure. GRPN share price can further increase on Friday, based on its financial results.

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